7 Strategies to Supercharge Your Ecommerce Email Marketing ͏Traditional e-commerce email marketing is not aging well. A focus on list segmentation and email content creatives has passed its prime. The ‘new black’ is product-led growth, utilizing insights from online product performance to drive sustainable and profitable growth. Summary Traditional tactics in ecommerce email marketing, such…
Visitor Action Personalization Playbook for Shopify WIN NEW CUSTOMERS: every day, 90% of your visitors leave before finding a product of interest – unlock this untapped market with context-based personalization. Note: you can interact with the action based personalization playbook in our Shopify app demo store – click on ‘Visit Demo Store’ button or mouse-over…
Must-Have Product Recommendations For Your Shopify Store PRODUCT RECOMMENDATION KICKSTART: a short list of simple, ready-to-go product recommendations that will effortlessly unlock new revenue potential for your Shopify store. Why product recommendations? Short answer: if shoppers can’t discover a product of interest – they can’t buy it. Ecommerce sites use product recommendations to help shoppers…
Upsell & Cross Sell Playbook For Shopify INCREASE CUSTOMER LIFETIME VALUE: learn from the tried-and-proven upsell and cross-sell playbook for increasing order size before, during, and after customer purchases. Note: you can interact with the upsell and cross-sell playbook in our Shopify app demo store – click on ‘Visit Demo Store’ button or mouse-over…
For Shopify Home Furnishings Brands: 5 Ways To Unlock Revenue Like Amazon [GUIDE] No company has more successfully applied advanced ecommerce personalization AI than Amazon. But what happens if you run it on your Shopify home furnishings store? In this article I will show you how to replicate Amazon’s machine learning secrets to unlock…
How To Increase Your Shopify Conversion Rate in 7-Days by Totally Ignoring Conversion Rates Focusing on conversion rates makes you chase the same types of customers who’ve converted in the past. Under 2% of your traffic, based on industry research. This means most ecommerce and marketing teams end up passing over 90%+ of…
What Are the Symptoms of Shopify Conversion Bias Disorder, and What Causes It? It’s been linked to all sorts of Shopify revenue growth problems—here are the symptoms of Conversion Bias Disorder, and what to do about it. It may seem obvious to say, but your conversion rates have major implications on your Shopify growth and…
Top 50 Home Furnishings Brands on Shopify Plus: Customer Bond Building Teardown Here’s the top 50 home furnishings brands on Shopify Plus. For 10 of the biggest, I’ve assessed adoption of customer bond building. With practical tips for improving your own store. From the audit, I can confidently say Home Furnishings brands provide shopping experiences dominated…
Announcing Obviyo: Your eCommerce Hyper-Personalization and Optimization Platform When we started HiConversion over 10 years ago, one of the biggest problems facing every eCommerce brand was low conversion rates. Inspired, we created a machine learning system to automate and accelerate experimentation for eCommerce. The result was a multi-patented, ‘real-time’ optimization engine – capable of detecting…
HiConversion Launches 7-Day Product Recommendation Challenge for Shopify Brands Aiming to Increase Visitor Revenue Is it possible to double revenue per visit in just one week using Amazon’s product recommendation algorithms? More and more Shopify brands are saying ‘yes’. Here’s what we’ve learned so far and how your brands can try it. A few months ago, we…