Founder & CEO

Upsell and Cross-Sell For Shopify

Upsell & Cross-Sell For Shopify INCREASE CUSTOMER LIFETIME VALUE: learn from the tried-and-proven upsell and cross-sell playbook for increasing order size before, during, and after customer purchases. Note: you can interact with the upsell and cross-sell playbook in our Shopify app demo store – click on ‘Visit Demo Store’ button or mouse-over / tap on…

Revenue Growth Automation

Revenue Growth Automation SUSTAINABLE REVENUE GROWTH: learn why the future of your online business depends on the ability to leverage customer data and artificial intelligence and how you can act to drive new revenue from existing web traffic. Note: you can interact with Revenue Growth Automation capabilities in our Shopify app demo store – just…

Top 50 Home Furnishings Brands on Shopify Plus: Customer Bond Building Teardown

Top 50 Home Furnishings Brands on Shopify Plus: Customer Bond Building Teardown Here’s the top 50 home furnishings brands on Shopify Plus. For 10 of the biggest, I’ve assessed adoption of customer bond building. With practical tips for improving your own store.  From the audit, I can confidently say Home Furnishings brands provide shopping experiences dominated…

Announcing Obviyo: Your eCommerce Hyper-Personalization and Optimization Platform

Announcing Obviyo: Your eCommerce Hyper-Personalization and Optimization Platform When we started HiConversion over 10 years ago, one of the biggest problems facing every eCommerce brand was low conversion rates. Inspired, we created a machine learning system to automate and accelerate experimentation for eCommerce. The result was a multi-patented, ‘real-time’ optimization engine – capable of detecting…