Email Marketing Scores

Email Marketing Scores (+How to Improve Each & Every One) ͏If you’re involved in email marketing, chances are you’re not particularly fond of delving into data and crunching numbers. That’s where email marketing scores come into play—a convenient metric that provides a quick snapshot of your campaign performance. Summary If you’re involved in email marketing,…

Ecommerce Email Marketing – 7 Strategies to Supercharge Yours

7 Strategies to Supercharge Your Ecommerce Email Marketing ͏Traditional e-commerce email marketing is not aging well. A focus on list segmentation and email content creatives has passed its prime. The ‘new black’ is product-led growth, utilizing insights from online product performance to drive sustainable and profitable growth. Summary Traditional tactics in ecommerce email marketing, such…