How this Leading Brand Overcame the Fear of Holiday Optimization [Case Study] Optimizing your eCommerce site during the holiday season doesn’t have to be scary. In fact, there’s now a risk-free way to unlock the true revenue potential of your customer experience, backed by data from leading merchants, SIs, and tech providers in the Mobile…
5 Real Merchant Objections to Holiday Optimization The holiday season is the riskiest time of the year to run tests on your eCommerce site, so think twice before you choose to optimize. While learning more about your customers’ preferences is always valuable, keep in mind that A/B testing runs the risk of costing you more…
Meet the Community Powering Holiday Optimization You may have heard about the most important eBook for merchants this holiday season – if not, grab your free copy now (it may just help you make millions). So, to test or not to test? There is a misconception in today’s eCommerce that the best practice during the…
Announcing the Risk-Free Way to Grow Mobile Holiday Revenue Testing and optimization have become a standard practice for many eCommerce teams. These activities help you create experiences that convert more visitors and grow sales. However, during peak eCommerce holiday shopping times–we’re talking about Thanksgiving, Black Friday and Cyber Monday all the way through Christmas to…